Industry News

​What catches the eye is a scene of busy yet orderly production. In the injection molding workshop, several automated robotic arms are precisely and efficiently applying colors to a batch of stylish and trendy toy figurine accessories;

"Emotional Value" Leads the Trend: A "crying horse" with drooping mouth due to a production line error unexpectedly became popular, evoking emotional resonance among netizens.

In the fast-paced urban life, the demand of young people for "self-enjoyment" consumption is giving rise to one phenomenon after another. After the LINE FRIENDS joint product doughnut keychain sparked a buying frenzy last year, recently, a "sweet round doughnut plush key ring" that focuses on the ultimate soft touch and the cute appearance has quietly become popular on the internet.